FROM FASHION TO BAKING
Dana Hasson is baker, content creator, and beauty influencer who lives in New York City and has 2.4MM TikTok followers and 114K followers on Instagram- and counting. Her background is in visual merchandising at high end brands like Jimmy Choo and Alice & Olivia, and her fun and laid-back approach to social media is unfussy.
Dana first experienced viral success with a simple video she posted on TikTok which showed her then-small following how to make her favorite Mac & cheese. Fast forward a few months and a few million followers later, Dana now shares up to 5 video tutorials a day across her social media ecosystem on everything from how to bake the perfect brownies to the latest manicure trends.
YOUR KITCHEN IS A PLAYGROUND
IT ALL STARTED WITH
Born and raised until the age of 13 in Israel, Dana was encouraged by her family to try new things which gave her the confidence to find her way in the kitchen. She now encourages her followers to ravage their pantries and bake an array of glamorously adorned, mouth-watering recipes. Her signature catchphrase Should Look Like This is her way of putting her spin on a new form of visual storytelling making it nearly impossible not to try her recipes.
Dana has also quickly gained celebrity in the beauty and fashion world with features in Good Morning America, Refinery 29, The Bare Magazine, Elite Daily, Business Insider, Guest of a Guest, and more. She enjoys a good Pina Colada, a warm cuppa tea, and ALL the pastas. Oh, and glitter. Lots and lots of glitter and sparkles, but in only the most effortlessly chic way.